As an entrepreneur, Chef Jaclyn has been providing locally-sourced and high-scale catering in the Big Sky area for nearly a decade. With a background in Holistic Nutrition, she had always dreamed of creating a business that focused on wholesome and healing meal plans. Jaclyn came to Alinea Collective for help establishing this new concept. Tasked to create a brand identity and messaging inspired by natural, food-based wellness elements, we created these foundational elements for Jaclyn to use when launching her new company.